How Brand Communities Change the World
The Surgeon General of the US identified loneliness and isolation as a public health crisis in the U.S. Can Brand Communities make a difference?
Leadership Lessons I Learned from Raising Goats
A few years ago, my husband and I had the opportunity to realize a long-time vision. We purchased and moved to a rural area outside of Seattle to start our “hobby farm” dream. Our property was five gorgeous acres and included a very neglected blueberry patch that was about half an acre, fruit trees, a […]
3 Signs Your Marketing Funnel is Working
You might not call it by name, but chances are your company employs some type of marketing funnel in hopes of turning prospects into customers. This funnel starts with a consumer knowing very little or nothing about your brand. It then strategically takes them through the process of getting to know your company, its services […]