Marketing Tip #9 for Small Businesses – Tools

Tip #9: Tools and Resources

There are alot of great programs to help you create easy marketing materials… from postcards and business cards to stickers, packaging and social media posts and videos. I am a big fan of supporting local for printing, banners, etc, but sometimes cost and quantity play into that and it’s just not feasible to do so. Included below is a print option that will do as few as 50! And not at $1-2 per piece. You do you on the printing thing, but here are a few of my favorites: (not sponsored and nothing in it for me, just love the tools)

1. Canva – so easy for any online or print need. Easy to use, they can print your materials for a very good price. I love them for logo, biz cards, flyers, cards, web banners and graphics, etc. I also use them a lot for social posts and ads. No design software needed, they have it all. You find a template you like and update to your preference. So many photos, templates, colors, fonts and ideas with very inexpensive copyright for certain images ($1 each). You can upload any of your own photos as well. Biz plan is $12/mo but there is a free version as well.

2. Sticker Mule – so easy to create stickers, labels, packaging, coasters, etc. I have used them for food labels, packing, stickers, clings, magnets, coasters, etc. Never had a bad product from them….so love this business! Again, no design work needed, they do it for you and email a proof within 24 hours. Fast and great prices!

3. Animoto – awesome for video creation like slideshows or business promo videos, wedding stories, product line previews, event recaps or just for fun. Super easy to use and has libraries of templates, photos and music. Downloads in sizes for social or as links.

4. Banners or plastic signage – I love the work of Fast Signs in Auburn. Easy to use, high quality, great service. They do all the design work or you can send files over (from Canva, hint, hint).

Check them out and see what you think. These are really approachable programs/services and easy even for the non-technical user.

Questions? Have something specific in mind? Happy to recommend something else. Comment below. 💪

Published by Boss Lady Consulting, LLC

Driving brand and CX growth for healthcare.

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